Startupinsight

   By Helen Pat From job-hunting frustration to 30,000 users: How  Loudinsight  is connecting African talent to  global opportunity   "The African job market isn't broken because of a shortage of talent," says the team behind Loudinsight. "It's broken because of a signal problem. And fixing that signal problem, at a global scale, is what Loudinsight was built to do." Loudinsight  is a hiring intelligence platform built to solve one of the most persistent mismatches in the modern workforce — African professionals ready to compete globally, and  employers  around the world who haven't found a reliable way to reach them. Anyone who has searched for a job in Nigeria knows the feeling. An application goes in, and then — nothing. No response, no feedback, no signal of any kind. Employers face the same problem from the other side: a role goes up, hundreds of applications come in, and by the time a shortlist is ready, the best candidates have already...

     By Timi Gabriel The growing diversity of travel needs is influencing how hospitality providers approach accommodation, with increasing attention being given to offering options that suit both short-term and extended stays. Speaking on the trend, Tosin Adeyinka Adegbesan , a consultant with Aviel  Suites and Hotels , said travellers now have varying expectations depending on the purpose and duration of their visits. While some guests prefer the structure and services associated with hotels, others seek the flexibility, privacy and space offered by serviced apartments. He noted that this shift has contributed to the growing popularity of short-let apartments alongside conventional hotel accommodation, particularly among business travellers, corporate guests, families, couples, executives and visitors on temporary assignments. According to Tosin, guest expectations have also evolved beyond the availability of accommodation to include reliable utilities, internet co...

By Yemi Osinogini Most founders race to launch Passy chose to wait. Three years ago, MyPassyApp was close to entering the market. Instead of releasing an unfinished product, the founder continued building, testing and improving it. That patience has now produced a platform designed to simplify digital finance through cryptocurrency trading, gift card services, airtime purchases and bill payments. The product grew from lessons learned while operating Passyxchange, where years of customer interaction revealed one consistent demand: people wanted faster service, greater reliability and a platform they could trust. The official launch reflected both business progress and personal milestones. Hosted by Uti Nwachukwu, the event welcomed creators Valking and Mbah alongside customers, supporters and family. One emotional moment came when Passy’s father shared the story behind the business and offered prayers for the company’s future, reminding guests that behind every startup is a family that ...

By Pastor Goodluck Ochiagha Founder & Lead Minister, Magen Covenant Ministry Africa is one of the most religious continents in the world, yet many families continue to struggle with poverty, broken relationships, unemployment, poor leadership and a lack of direction. This raises an important question: If we believe in God, why are so many people still trapped by problems that can be solved through both faith and wisdom? At Magen Covenant Ministry, we believe that God hears prayer and answers prayer. But we also believe that God calls His people to pursue wisdom, knowledge and understanding. Prayer and wisdom are not opposites; they work together. Faith opens the door, while wisdom helps us walk through it. That conviction defines our ministry. Our mission is to help people know the One True God, understand His Word, strengthen their families, develop practical wisdom, discover purpose and become productive members of society. Every day at 6:00 a.m., I lead the Global Morning Prayer...

    A Nigerian environmental scientist,  Julius Odemi Brown  – The CEO of Ecofrost Solutions Limited, has led the successful implementation of an innovative in-situ remediation programme that restored crude oil-contaminated soil and groundwater at an oil and gas facility in the Niger Delta, highlighting the growing role of indigenous expertise in environmental restoration within Nigeria's energy sector. The remediation project employed two complementary treatment technologies:  enhanced bioremediation  for hydrocarbon-contaminated soil and  in-situ chemical oxidation (ISCO)  for contaminated groundwater. The integrated approach enabled the remediation team to address pollution at its source while minimizing excavation, reducing waste generation, and limiting disruption to surrounding ecosystems. Environmental specialists describe the project as an example of the industry's gradual transition from conventional "dig-and-dump" remediation practices t...

After helping generate more than $5 billion in revenue, Edidiong Ekong says founders are being taught the wrong lesson. Around 100 million new businesses are launched globally every year. Nearly 20% fail within their first year. Roughly half disappear within five years. Despite these odds, founders continue to receive some of the most familiar advice in entrepreneurship: build a great product. Growth strategist and entrepreneur Edidiong Ekong believes that advice is incomplete and, in many cases, actively misleading. After helping generate more than $5 billion in cumulative revenue across fintech, artificial intelligence, e-commerce, payments, and digital entertainment, Ekong has reached a conclusion that challenges one of entrepreneurship's most widely accepted beliefs. "The startup industry has spent decades telling founders to build better products," says Ekong. "Yet history is full of superior products that disappeared while inferior competitors dominated entire ...

    By Naomi Jacob A growing wave of nostalgia is reshaping the advertising landscape in Nigeria, as brands increasingly look to the past to win over customers in 2026. From the return of classic jingles to the use of retro packaging, companies across major cities are turning back the clock to build stronger connections with their audience. This shift marks a clear departure from the sleek, minimalist branding that many Nigerian startups previously borrowed from Silicon Valley. Industry observers note that this trend is more than just a creative choice. By reactivating familiar memories, such as the iconic "Mama Do Good" campaign recently brought back by Indomie, brands are tapping into deep-seated positive emotions. For companies competing for attention on crowded social media feeds, this emotional pull is proving more effective than flashy, modern design. Indomie is far from the only brand making this play. Fan Milk Nigeria continues to benefit from the nostalgic appeal of ...

     By Ganiyi Jacinta Social media has officially overtaken many traditional channels as the most rapidly expanding method for Nigerian brands to connect with their customers. According to new industry data tracking advertising expenditure through 2026, the shift toward digital platforms is transforming the way businesses approach their marketing budgets. Social media advertising now stands as the single fastest-growing segment of the national digital advertising market. Spending in this space was valued at approximately USD 130 million in 2024 and is projected to climb to nearly USD 217 million by 2029. This aggressive pace of growth places social media firmly ahead of many older advertising formats that previously dominated the landscape.   Short-form video is the primary engine driving this massive rise. Platforms like TikTok, Instagram Reels, and YouTube Shorts are generating significantly higher engagement rates than traditional static posts or long form videos...

  By Zara Babatunde Here's Ellicash, a global payments and digital finance app, and a product of Ellington Technologies DIFC Dubai and Ellington Microfinance Bank in partnership with GCC Exchange UK, has unveiled its cross-border payment platform alongside two major initiatives: a user rewards campaign and a strategic partnership program designed to scale its reach across Africa and beyond. Ellicash enables users to send, receive, and manage funds across borders in multiple currencies through a single, seamless app. The platform offers virtual cards, multi-currency support, instant transfers, and digital investment opportunities including gold and stock purchases, positioning it as a comprehensive financial tool for global citizens, freelancers, businesses, and everyday users. The company stated: "Our vision is to make global payments effortless for everyone. The future of money is borderless, and Ellicash is building the infrastructure to make that future accessible to all. W...

By Pat Vivian On one of the days that Counseling Africa’s team visited a primary health centre in Ibadan’s Oke Apon community, only two women showed up for antenatal care. It was a small moment, but it said something large: that even the basic infrastructure of maternal health engagement was not guaranteed in every community. If two women were the turnout for antenatal care, what were the chances that postpartum depression had ever come up in conversation? That question is what brought Counseling Africa, a youth-led mental health organisation, into ten Ibadan communities between May and June 2026. The six-week outreach spanned ten primary health centres across Ibadan, combining direct engagement with women at antenatal clinic sessions in five communities, Sango, Ojoo, Iwo Road, Oke Apon, and Agbowo, with infographic postings at all ten locations including Eleyele, Oke Itunu, Apete, Onireke, and Ogunpa. Mental health pamphlets were distributed to mothers on speaking days. Over 100 mothe...

  By Damilola Fathai | Senior Reporter As conversations about Nigeria's technology ecosystem intensify, attention often gravitates towards Lagos, Abuja, and a handful of other established hubs. Yet innovation has never been confined to a single city, and over the past few years, a growing movement in Cross River State has been working to prove exactly that. At the centre of that movement is the Tech  Conference Calabar  the biggest tech conference in the ancient city of Calabar, organised by  Calabar Tech Community  and convened by  Amani Kanu  aka the Tech Evangelist alongside co-founders Florence Egwu, Grace Effiong, and Bassey Archibong. What began as a community-driven effort to connect technology professionals, entrepreneurs, students, and innovators has evolved into one of the most significant technology gatherings in Southern Nigeria. Its growth reflects the broader journey of the Calabar Tech Community itself, which started in 2021 as a WhatsAp...

 By Keneth Lola More than 600 educators, policymakers, technology partners, financial institutions and education stakeholders converged on June 6 in Asaba, Delta State, for the High Impact Conference for Educators (HICE 2026), a landmark event dedicated to strengthening the teaching profession and advancing educational transformation across Nigeria. Held at the Southend Event Centre under the theme, _"Empowering Educators: The Path to Transformation,"_ the conference was organised by The Explore Foundation in strategic partnership with the Niger Delta Development Commission (NDDC). The event underscored the critical role of teachers in driving sustainable development and improving learning outcomes across the country. The one-day conference brought together educators, policymakers, financial institutions, development organisations and technology providers to explore practical strategies for improving education across the Niger Delta and beyond. Speaking at the conference, the...